This printing plant, which is highly visible to a million passing motorists each week, provides a new architectural identity and expands the newspaper’s production capabilities. The result of an intense collaboration among the client, the design architect, engineering firms and the construction manager, the design recomposes the typical industrial shed into a series of dynamic building forms, whose volumes are distilled from and dramatize the printing process. Distinct volumes express the paper storage, printing, sorting and distribution elements of the program. Expanses of glass afford views of the presses and of papers threading through the building. This device harkens back to the paper’s original facility in Brooklyn where the public could view the complete printing, collating and folding operations. Bold colors and graphics enliven the long highway facade, and the skin of the plant employs simple and inexpensive materials in unpredictable ways, becoming a vibrant billboard along the adjacent highway.
